Business Communication
UNIT |
Content |
No. of Hours |
I |
Introduction Communication – Meaning – Objectives – Process – Importance - Types – Barriers to Communication – Characteristics of Good Communication System. |
12 |
II |
Oral and Written Communication Verbal Communication – Forms – Group Discussion, Interview Methods, Public Speaking - Non-Verbal, Written Communication – Business Letter - Needs and Functions of a Business Letter – Effectiveness and Lay-out of a Business Letter. |
12 |
III |
Internal Communication Office Orders – Memo – Proposal – Solicited, Unsolicited – Report Writing – Importance – Types of Report – Circulars – Agenda – Resolution – Minutes. |
12 |
IV |
External Communication Enquiries – Offers – Quotation – Complaints and Adjustments - Circular Letter – Sales Letter – Bank and Insurance Correspondence. |
12 |
V |
Channels of Communication Tele and Video Conferencing – Placing Telephone Calls - Telephone Etiquette – Mobile Phone – FAX - Voice Mail - e-mail – Advantages – Communicating with the e-mail Messages – Essential Elements in Writing Messages. |
12 |
- Knowledge Facilitator: FACULTY DR ANGAMUTHU B