Course info

Exercise No 1 :

Analyses the component of human behaviour in a report format in MS Word

Exercise No 2:

With the help of MS excel prepare a chart showing the possible levels of customer expectations and different zones of tolerance for different service dimensions.

Exercise No 3:

With the help of MS Word, prepare a table showing 1. Types of Services 2. Types of Customers 3.Principal expectations.

Exercise No 4:

Prepare a PPT on psychographic segmentation nd Buyer Behaviour segmentation.

Exercise No 5:

Select any 6 products and tabulate them according to the bases of market segmentation.

Exercise No 6:  

Prepare a PPT with the help of 10 slides stating the buying centre roles with illustration.

Exercise No 7:

List out 1. Ethics in Business

2.Ethical decision making method

3.Types of Ethical Issues encountered by Business in MS Word

Exercise No 8:

Using MS Word Tabulate the typical outcome of CRM. Show the Outcome and Explanation.

Exercise No 9:

Prepare a report on Titan’s Brand Building in MS Word.

Exercise No 10:

Compare Righteous, Social and pragmatic buyers on copy appeals, copy length, endorsements, visuals, pricing, guyarantee, free trial, shipping and handling, premium and charter Membership.